“We Started to work on our packaging, and we recognized that we necessary to make a thing that wasn’t about becoming poured, but that can be eaten how bottle water was,” Swanson said. “We created an ergonomic bundle that customers would choose to consume out of, and released in 2016.” https://waterinpaperbottle.fitness.blog/2025/02/26/gable-top-box-unveiling-gabletop-paks-sustainable-advantage/